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Booking.com, the online accommodation booking platform, has announced its partnership as the Official Online Travel Sponsor for the highly anticipated FIFA Women’s World Cup Australia and New Zealand 2023.
With its extensive offerings of over 28 million listings in more than 220 countries and territories worldwide, including over 60,000 in the host countries of Australia and Aotearoa New Zealand, Booking.com is well-equipped to assist travellers and football fans in booking their accommodations for this monumental event.
Scheduled to take place from July 20 to August 20, 2023, the FIFA Women’s World Cup 2023 promises to be the largest women’s sporting event globally, featuring 64 matches that will be played in 10 iconic venues across Australia and New Zealand. As the Official Online Travel Sponsor, Booking.com aims to simplify the accommodation booking process for fans and travelers alike. Whether it’s hotels, vacation homes, apartments, or any other lodging option, Booking.com ensures that visitors have the opportunity to experience the best of what the host cities have to offer.
Beyond being a celebration of sport and diversity, the FIFA Women’s World Cup Australia and New Zealand 2023 aims to foster integration with local fans and cultures across both nations. Booking.com’s collaboration with this event further demonstrates its commitment to supporting elite women’s sports, building upon its recent investments in women’s sporting events.
Already fully booked for the next two years, the popularity of MV Ganga Vilas has soared, with 70 per cent of registered guests being foreign tourists. Raj Singh, Founder Chairman, Antara Luxury River Cruises said that the cruise has seen exceptional success post its maiden journey and will now offer limited short sailings in Varanasi for domestic tourists.
Arjan Dijk, CMO and Senior Vice President at Booking.com, expressed the perfect synergy between football and travel, highlighting the excitement and adventure that the tournament will bring to travelers. “We’re excited to play a role in inspiring travelers and making it easier for everyone to book their accommodation through our user-friendly app that helps turn bucket list dreams into reality,” Dijk stated. Sarai Bareman, FIFA’s Chief Women’s Football Officer, welcomed Booking.com into the tournament’s family of sponsors and supporters. With fans from over 150 different countries preparing to travel to Australia and Aotearoa New Zealand to support their teams, Booking.com’s presence will undoubtedly provide convenient and great accommodation options to enhance their stay.
As the FIFA Women’s World Cup Australia and New Zealand 2023 approaches, the partnership between Booking.com and the tournament signifies an exceptional opportunity for travelers to embark on memorable experiences, combining their passion for football with the joy of travel.
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