India & Indonesia should establish RICH, theme-based tourism plan: Indonesian Ambassador, ET TravelWorld

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Ina H Krisnamurthi, Ambassador of Indonesia in New Delhi, said that over the last few years, India and Indonesia have emerged among a few nations with robust economic growth. A stronger India-Indonesia India relations in the coming future will be beneficial not only for both the countries but also to the region and the world, she added.

Addressing the second FICCI Outbound Tourism Summit, Ambassador Krisnamurthi said that both India and Indonesia have vast opportunities to explore beautiful destinations in various states, provinces, and cities. “There is a need to establish constant, continuous, sustainable direct air traffic between both nations. We must also look at establishing a niche market for the exchange of visits between Indian tourists to Indonesia and vice-versa. India and Indonesia should work on establishing ‘RICH’ – Religious, Cultural, and Social & History theme apart from other theme-based tourism plans including thematic tourism of Ramayana and Mahabharat, health, education, etc.,” she emphasised.

She further stated that it is through collaboration that we can overcome the challenges in the tourism sector. “A law of partnership between India-Indonesia will be the basis to build many building blocks of cooperation,” Krisnamurthi added.

FTAs in India surge by 79% in 2023; marketing strategy in place: MoT

According to provisional data from the Bureau of Immigration, the number of Foreign Tourist Arrivals during January to April 2023 has reached 79 per cent of the FTAs recorded during the same period in 2019. The Ministry of Tourism is striving to position India as a top tourism destination in key markets, said Union Minister of Tourism, G.Kishan Reddy.

Highlighting tourism in Indonesia, she stated that Indonesia recorded 16 million tourist arrivals in 2019, while in 2022, around 4.2 million tourists arrived in Indonesia. Bali, she said, has already become a dream destination for Indians, but Indonesia offers more apart from Bali. “We also strive to adapt to a broader spectrum of potential markets through the luxury segment. Several handpicked destinations are carefully prepared,” she emphasised. Speaking on the policy interventions by the Indonesian government to attract more tourists from India, Krisnamurthi said that the Ministry of Tourism and Creative Economy continues to implement three strategies to increase and develop the tourism sector. “These include adaptation, innovation and collaboration through joint promotion and co-branding. We also have a relaxed visa regime, including visa on arrivals, visa exemption and second home policy. For Indian tourists, visa on arrival and e-visa on arrival will a minimum fee of INR 2,700 have eased the entrance into Indonesia,” she stated.

  • Published On Jul 28, 2023 at 04:31 PM IST

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