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The all-new Norwegian Viva from Norwegian Cruise Line (NCL) set sail on its maiden voyage from Venice (Trieste), Italy. The new ship is the second of the Prima Class from NCL.
Making a grand debut in Europe on August 11, Norwegian Viva departed for its maiden nine-day journey through the Mediterranean, taking guests from Venice (Trieste), Italy to Lisbon, Portugal with stops in some of Europe’s most incredible seaside destinations including Salerno, off Italy’s picturesque Amalfi Coast; Cannes along France’s stunning Cote d’Azur; and Ibiza, Spain in the Balearic Islands, among other superb destinations.
Following the ship’s maiden voyage, Norwegian Viva will sail a series of Mediterranean and Greek Isles itineraries, before its official Christening ceremony in Miami on November 28, 2023.
“This summer our guests will have the opportunity to explore Europe aboard our newest magnificent vessel, Norwegian Viva, while enjoying its well-appointed spacious design, elevated experiences, expansive culinary offerings and signature Norwegian Cruise Line hospitality provided by the best crew in the industry,” said David J. Herrera, president of Norwegian Cruise Line.
While globally cruising is predominantly a market for senior citizens, it is Young India’s Gen Z, millennials and young working professionals that are displaying strong appetite for cruises (over 80 per cent vs pre-pandemic). A combination of factors has increased the appeal for this younger demography: an expanded portfolio of sailings in South/Southeast Asia – Middle East, a range of high adrenaline activities onboard and affordable price points coupled with easy access to financial models.
“Norwegian Viva’s tagline is ‘Live it Up,’ and I have no doubt our guests will be doing just that while they cruise to some of the liveliest cities in Europe and the Caribbean during the ship’s inaugural season,” he added.Mirroring the design of the award-winning sister ship Norwegian Prima, Norwegian Viva features standout onboard experiences including the Viva Speedway—the three-level racetrack; Indulge Food Hall, an upscale food market exhibiting 11 unique eateries; the fastest slides at sea, The Drop and Rush; and NCL’s industry-exclusive sustainable cocktail bar, the Metropolitan Bar, the company shared in a release.
Norwegian Viva’s upscale and spacious design is elevated by an expansive array of artwork across the ship, including The Concourse, a multi-million-dollar outdoor sculpture garden, and an interactive 52-foot-wide art piece by contemporary British digital artist Dominic Harris. Exclusively created for Norwegian Viva, Harris’ “Every Wing Has a Silver Lining” digital art piece is on display at Metropolitan Bar and responds throughout the day to passing movement, creating engagement with the viewer.
Luis Fonsi, Latin Grammy award-winning artist and godfather to Norwegian Viva, will attend the celebration to officially name the ship and will be joined by The Queen of Latin Pop, Paulina Rubio; “Saturday Night Live” cast member and Miami-native Marcello Hernandez; and singer Pedro Capó, the company informed.
The ship will homeport in San Juan, Puerto Rico for a season of Caribbean voyages from December 2023 through March 2024 with calls to Tortola, British Virgin Islands; St. John’s, Antigua; Bridgetown, Barbados; Castries, St. Lucia; Philipsburg, St. Maarten; and St. Thomas, US Virgin Islands.
In May 2024, Norwegian Viva will return to Europe, where its Mediterranean itineraries offer an opportunity to experience the beauty and culture of Europe. With an average of 10.5 hours in port, travellers will have more time to explore with fewer days at sea.
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